When one hears the name Aimee Song, what usually follows next is street style and fashion icon so it makes perfect sense that this global influencer is author of World Of Style, a book showcasing 500 of her favourite outfits from around the world. This ain’t her first time at the book release rodeo though – Aimee is also author of the hugely successful Capture Your Style where she taught us all the ins and outs of social media branding from how to transform your IG photos to building your platform. These 7 outfits are just a taste of what’s in Aimee’s closet and it’s proof that it doesn’t matter what you wear, but it’s how you wear it. Aimee’s confidence and creativity when it comes to getting dressed is not only inspirational but it’s what #Stylebook is all about!
This casual yet still mega cool outfit can be worn pretty much anywhere from brunch to errands and even to the office on a casual Friday. We love the pop of mustard yellow on that ruffle sweater is a great updated basic piece too. Plus, when it gets chilly you can easily swap the slingbacks for a pair of tall boots!
Enter the cozy outfit goals of our dreams! This fuzzy wuzzy outfit was literally made for chilly Canadian winters and could easily be over-the-top but Aimee is able to keep it cool and covetable. From the warm shearling jacket to those cashmere sweats and chic slides, dressing for winter has never looked so good!
A classic winter dressing formula – maxi dress with tall boots, Aimee makes it look so easy to look so pulled together and polished. We’d never think of pairing a mustard yellow dress with a pale pink circle bag but the colour combo works so well and that plaid blazer adds a prim + proper vibe which is genius!
Your holiday party look is here thanks to Aimee! This burgundy velvet extravaganza is so chic and festive but it’s also surprisingly wearable too and functional thanks to the addition of those MAJ slides. Now all you need is a fierce burgundy lip and your #ootn is complete!
We live for a long sleeved mini dress moment and our girl Aimee never lets us down. Paired with calf-length boots and a gorg white satchel, this lewk is great for pretty much any holiday soiree you have on your event cal!
Teddy Bear Realness
Over here at #TeamE7, we love all things teddy coats so this ensemble is prob our top picks of the week. From that giant and super cozy looking jacket to the cropped flares and the simple yet sleek booties, this lewk is a fashion girls dream and one we’ll be recreating for sure!
Black & White
A showstopper for sure, this updated white button down with the puff sleeves is so different and unique plus it makes those vinyl trousers look so prim and proper. A classic sandal completes the outfit with statement gold earrings but don’t worry if you’re chilly – swap those strappies with a chunky boot and you’re golden!
World Of Style by Aimee Song is available now, click HERE to shop!